Coco Martin in his first product endorsement

Considered one of the top actors of his generation, Coco Martin is also one of Philippine entertainment’s busiest. Taking up most of his time are shootings for TV projects: his current afternoon TV drama “Nagsimula sa Puso” where he is paired with promising actress, Maja Salvador, and “Agimat: Ang Mga Alamat ni Ramon Revilla presents Tonyong Bayawak” set to air next year where he will play the lead. The talented young actor recently gained recognition playing the role of Ramon, the main antagonist in the highly-acclaimed TV series “Tayong Dalawa,” with Kim Chiu and Gerald Anderson as lead stars.

Coco starts his day early. He wakes up at 5:30 in the morning and heads straight to back-to-back tapings. “Pag may oras sa mga tapings na bakante, natutulog din ako para mag-recharge,” he shares. “Matindi ang pressure kaya kung dati ay matakaw ako, ngayon kailangan ko na ng balanced diet. Basta may dasal, tamang tulog, at tamang pagkain, kaya kong labanan ang stress,” Coco adds.

With such a tight schedule filled with shoots, TV guestings and out-of-town shows, Coco definitely deserves to enjoy filling dishes that fit his on the go lifestyle. Finding his favorite meal at the right time can be tricky. But with the ready-to-eat WOW Ulam, Coco can now have delicious and authentic Filipino dishes every day in between work and play. Introduced by Pacific Meat Company, Inc. (PMCI), the makers of Argentina Corned Beef, WOW Ulam comes in flavors that suit Coco’s Pinoy taste: Adobo, Asado, Afritada, Caldereta, Lechon Paksiw, Mechado and Bicol Express. Each can contains tasty chunks of sausage and luncheon meat in appetizing sauces inspired by regional Filipino cuisine. With all these flavors to choose from, the certified actor will never tire of enjoying the best Pinoy favorites any time of the day, every day of the week, and anywhere!

Asked which among the seven variants is his favorite, the actor replies: “Bicol Express! Napakasarap lalo na pag may mainit na kanin!” Coco counts being part of the WOW Ulam family a blessing – this is not only his first ever major endorsement, but this is also a way for Coco to reach out to fellow Pinoys. Coco adds, “Para sa mga kapwa kong Pilipino, para sa atin ang WOW Ulam! Wow sa laman, Wow sa sarsa, Wow sa sarap It is very affordable at P13.50 per can” Like Coco, savor the taste of authentic Pinoy food without the hassles of preparing and cooking it. WOW Ulam lets you find all the right ingredients for your preferred meals in just one can and without compromising your discriminating taste. Perfect for a busy day, WOW Ulam assures you of a delicious fix, whether it’s for a packed breakfast, on-the-job lunch with co-workers, dinner with the family or even pulutan with the gang! WOW Ulam is available in supermarkets, groceries, convenience stores, sari-sari stores and public market stalls nationwide.